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Designers' efforts to reduce the environmental impact of their products are being hampered by confusion over terminology and rampant greenwashing, writes Marcus Fairs.

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Designers' efforts to reduce the environmental impact of their products are being hampered by confusion over terminology and rampant greenwashing, writes Marcus Fairs.

Greenwashing is back. As concern about climate change, pollution, habitat destruction and species extinction rises, so too are spurious claims about saving the planet. Terms like "sustainable", "biodegradable", "compostable" and "circular" increasingly pepper the press releases arriving in Dezeen's inbox. The claims are mostly nonsense. When our reporters follow up with questions asking for more details, brands tend to go suspiciously quiet. The problem is that terms like these are not well understood, and in some cases have never been precisely defined. They are therefore open to abuse, both accidental and deliberate. As a blanket term, sustainability is "hard to define,"...

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Design ProductReview

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1. Home Theatre Seating – Power Recliners Place your favorite snack or beverage on the tray tables and stow away in the in-arm storage when not needed. Top grain leather is, quite simply, the very finest leather you can pick for your home theatre seat. This exclusive, luxury material is painstakingly hand-picked from the top 30% of all cowhides, chosen for premium look and texture. I love watching movies, either on DVD or Netflix. And after a binge-watching session this last weekend, I found watching movies much more immersive–especially with the SoundShaker. Feeling like the room is alive with the...

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